Home URBAN WKKV/V100.7 collaborates with Music Mind’s Lorenzo Owens on its Peace on the...

WKKV/V100.7 collaborates with Music Mind’s Lorenzo Owens on its Peace on the Streets Campaign.

/V100.7 has collaborated with Milwaukee’s own in efforts to re-launch its 2007 Peace on the Streets campaign.

The single from ’s pop- challenge finalist Lorenzo Owens entitled “Better Days”, will be this year’s focal point for the campaign, which addresses the problem of violence and spreads the message of peace.

“The first time that I heard the single, I felt there was such a connection to the high rate of crime occurring here in Milwaukee,” said Program Director , “I knew that it would be the perfect bond to further uplift our continuing project for peace.”

WKKV added the campaign as an extension to its annual Jam for Peace concert, but further initiated the campaign in response to the mob-beating of Samuel McClain. The Peace on the Street campaign features hip-hop and R&B artist appearances at different locations in the community, where they talk about the alternatives to violence, while the concert provide an array of peaceful hip-hop and R&B performances. The concert is in its 16th year and this year will take place Sat., Aug. 18th at the .