Rumba 1480 AM and Rumba 106.1 HD2 Debut New Morning Show “El Gufeo de la Mañan

 width=Salsa Station Unveils a New On Air Line-up

Latino will never be the same when José Rivera aka “Joey Rivera” & Guillermo Melendez aka “Guillo el Lokillo” wake up the Latino community in the Delaware Valley with “El Gufeo de la Mañana” – “The Morning Goof-off” – a new live and local morning show for everybody. The show offers a mix of funny bits, characters, crank calls, parodies, news, interviews plus the Salsa music listeners have come to enjoy – Monday through Friday from 5:30 to 10:00 starting Monday January 31, 2011.

Joey Rivera was born in Puerto Rico and started his career in radio at the age of 17 at Mega 1310 in Philadelphia. Rivera worked his way up through numerous positions to become programming assistant before coming to Rumba where he’s the station’s .

Guillo el Lokillo began his radio career at the young age of eight at La Buena 1330 in Yauco, Puerto Rico. El Lokillo has worked up and down the East at stations that included Hola 1600 in Allentown, , and Route 81 Radio in Scranton, . He had been working in the Pennsylvania area in since to 2004 in various capacities as a production assistant, morning show host and mix show host.

Here’s the rest of the Rumba 1480 AM and 106.1 line-Up:

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