Home Music Industry News “The Real” Makes Real Impact on Women

“The Real” Makes Real Impact on Women

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In its debut week, new syndicated series “The Real” is the top-rated new strip across all female demographics, according to national Nielsen syndication data officially released today for the week of September 15.

The Real” also toped “Meredith” for the week September 15 (“The Real’s week one vs “Meredith’s” week two) by +166% in W18-34; +100% in W18-49 and +60% in W25-54.

“The Real’s” 0.8 among W18-34 was also strong enough to earn it the third spot among all talkers behind only “Maury” (1.1 with W18-34) and “The Ellen DeGeneres Show” (0.9 with W18-49) and tied with “Dr. Phil” (which also earned a 0.8 with W18-34).

“The Real’s” 1.0 national household rating is comprised of 80% W25-54, the most efficient W25-54 conversation among all talk shows.

“The Real” is a new one-hour, daily talk show hosted by the dynamic team of Tamar Braxton, Tamera Mowry-Housley, Loni Love, Jeannie Mai and Adrienne Bailon, that debuted Monday, September 15, 2014, on Fox Television Stations and in national syndication (check local listings), with a rebroadcast in primetime on cable network bet. Led by five bold, diverse and outspoken hosts, these women reflect the home audience and unapologetically say what women are actually thinking. Their unique perspectives are brought to life through their candid conversations about topics ranging from their own personal lives to the news of the day to beauty, fashion and relationships. Braxton, Mowry-Housley, Love, Mai and Bailon are all going through varied life experiences, including new motherhood, new marriages, dating or singledom, that relate to every woman’s own trials and tribulations. Unlike other talk shows, each of the five hosts is admittedly a “work in progress,” and fearlessly invites the home audience into their lives. Their fresh points of view, youthful energy and passion will turn the traditional talk show on its head.

In its premiere week, “The Real’s” guests included rapper The Game, Jennie Garth (HGTV’S “The Jennie Garth Project”), Ray J (Singer and star of VH1’s “Love & Hip Hop: Hollywood”), Laurence Fishburne (ABC’s “Black-ish”) and more.
Produced by Telepictures Productions in association with 495 Productions and distributed by warner bros. Domestic Television Distribution, “The Real” originates from Los Angeles. SallyAnn Salsano (“Jersey Shore,” “Party Down South,” “HGTV Design Star,” “The Bachelor”) is executive producer.

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