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Rainbow PUSH Coalition and Chevrolet Partner to Educate Black Consumers on Financial Literacy

Attractive young African American woman working on finances at home wearing purple jacket sitting at dining table.; Shutterstock ID 111349808; PO: aol; Job: production; Client: drone
Attractive young African American woman working on finances at home wearing purple jacket sitting at dining table.; Shutterstock ID 111349808; PO: aol; Job: production; Client: drone

One of the things that plagues many African American communities and other communities as well is financial literacy. In order to help alleviate this situation, Rainbow PUSH Coalition and Chevrolet have teamed up to host a series of workshops titled to educate African American consumers on financial literacy and assist participants in developing concrete steps toward financial security.

The workshops, Rainbow PUSH Money Matters sponsored by Chevrolet, are scheduled in Detroit, Atlanta and Chicago, with the goal of helping demystify the complexities of college financing, credit, and the benefits of long-term money management.

The first session will be in Detroit on Thursday, Oct. 8, 2015 at Wayne State University and is held in conjunction with the annual PUSH Automotive Summit.

“For over forty years, the Rainbow PUSH Coalition has been committed to leveling the social and economic playing field in this country and around the world,” said the Rev. Jesse L. Jackson, Sr., founder and president of the Rainbow PUSH Coalition.

“The next phase of this movement will involve a comprehensive, national empowerment campaign aimed at helping to improve the quality of financial health. This exciting partnership with Chevrolet will help us get there.”

The interactive curriculum for the Money Matters series, taught by some of the nation’s leading public and private sector financial experts, is geared toward helping a cross-section of participants at various levels of financial literacy. Participants can expect to walk away from the sessions with tools and resources to develop best practices that will help support stronger financial health.

“Chevrolet has a long-standing relationship with the African American community,” said Paul Edwards, U.S. vice president, Chevrolet Marketing. “We work hard every day to build strong relationships through our community programs. The Money Matters series is a great example of Chevrolet deepening those relationships in a meaningful way.”

Money Matters Workshops

Detroit – Oct. 8, 2015, 9 a.m. – 1 p.m. – Wayne State University Community Arts Auditorium

Atlanta – Oc. 31, 2015, 11 a.m. – 2 p.m. – Hyatt Regency Hotel

Chicago – Nov. 6, 2015, 9 a.m. – 2 p.m. – Rainbow PUSH Headquarters

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