RFFocus is now the leading online urban trade based on Alexa Rankings with a 392,017. An increase of 60,000 over the last 5 weeks. Unlike radio the lower your numbers online the higher your audience. This basically means out of literally millions of websites, there are only 392,016 in the entire WORLD ahead of us. Our target is urban radio but our database extends to major and indie artists, labels, magazines and newspapers like the New York Daily News, News media and cable networks.