Agency selected for creating innovative integrated campaigns for blockbuster movies
Atlanta, GA. (March 13, 2012) ““ The American Marketing Association (AMA), Atlanta Chapter, has nominated Nick F. Nelson, Chief Marketing Officer of Liquid Soul Media (LSM), for its prestigious 2012 Atlanta Marketer of the Year (AMY) Award, Agency. This is the second consecutive year he has been nominated for this award.
Nelson is the architect behind targeted marketing campaigns for approximately 15 #1 box-office films and over 80 film and television properties, collectively generating over $1 billion in box-office receipts. Among his 2011 successes were targeted marketing campaigns for the Oscar nominated drama “The Help” and the epic action drama “Red Tails.” Both films achieved number one and two positions while at the box office. His creative imagination delivers measurable results for new clients, while maintaining strong business ties with existing clients.
“I am truly honored to be acknowledged by the AMA,” Nelson states. “I take great pride in crafting strategic campaigns for valued clients. This recognition is not only for myself but for the entire Liquid Soul Media team.”
In addition to Marketer of The Year Agency, Liquid Soul Media is nominated for best “Integrated PR” campaign for the WNBA’s historic 15th season in 2011. This urban niche campaign secured broadcast, print, digital and social media placements, garnering over 40 million impressions. Coverage of celebrity sightings at game events on major entertainment blogs and executive profiles in national magazines increased the brand’s visibility and solidified it as source of entertainment for diverse cross sections of taste makers and families.
Each year, AMA Atlanta honors individuals who have set themselves apart as originals. Their mission is to elevate those special marketers that have taken ordinary ideas, situations and products and made them extraordinary. The 55th Annual Atlanta Marketer of the Year Awards will take place March 29, 2012 at the Fabulous Fox Theatre. The Coca-Cola Company is the 2012 AMA Atlanta Lifetime Achievement Award winner. Allison Lewis, Vice President, Coca-Cola North America Marketing, will host a keynote discussion on the successes of Coca-Cola’s marketing concepts during their 125 years of service.
ABOUT LIQUID SOUL MEDIA
Liquid Soul Media is a full service lifestyle-marketing agency, which has successfully generated a record-breaking $1 billion for 13 number one blockbuster movies. The award-winning agency’s credits include “Harry Potter and the Deathly Hallows Part 2,” “The Help,” “The Hangover: Part II,” “Red Tails,” and “Safe House.”
ABOUT AMA ATLANTA
AMA Atlanta is the 4th largest chapter in the American Marketing Association Family ““ an international organization that consists of 40,000 professional marketers in more than 100 countries in over 600 chapters.