Happy New Year everybody! Am I the only one who was ready but not ready for 2018? In our industry especially, it can feel like we never really have a break. We are always planning ahead, ahead, ahead, and I realized I did not give myself time to really reflect and appreciate all that went down in 2017. Honestly the first week (or two) of the year was like a 2017 hangover, but I am happy to say I am 2018 sober right now and ready to kill it! That was just a quick personal vent, but I feel like we are close enough now to do that.
The first agenda item for 2018 is questioning if you are qualified for a position you want to apply to. I was talking with a mentee of mine last week and we are talking about what internships she has applied for and what her goals are for the year. I ask her why she hadn’t applied for any radio specific internships, just tv. She’s a broadcast major and she agreed that being well rounded in broadcast and print was important to her and she was currently in a tv internship program.So she tells me, I don’t think I am qualified to be a radio intern because I have yet to have any experience in it. I’ve had a tv internship and I feel more comfortable applying and getting those. I quickly said, the internship is the experience, that’s why you do them! The skills you have learned and used in the classroom and also with you previous internships is more than enough evidence to an internship coordinator that you are capable of being a radio intern, or any other media intern. Skills transfer. Training transfers. Professionalism and a passion to learn transfers. Why are you selling yourself short?
Now, she is going to apply for a minimum of two radio internships for the Summer, and that makes me happy.
So why do we do that? Why do we tell ourselves “no” before anyone else does? We aren’t interviewing ourselves. We should be confident in what we bring to the table and what we can gain. By now you know I love a quick google definition of certain words, so I want to break down how to define “disqualify”.
Key words here, someone else. This says, to be disqualified, SOMEONE ELSE (AKA NOT YOU) has to disqualify you. So why do it for them? That’s what they get paid the big bucks to do, or not do because you’re awesome! But how would they know? Because you almost didn’t apply. Because you assumed (and we all know what that does.. if not ask somebody) you were not qualified for the at least interviewing for the position. What a shame!
So after doing extensive reading on the physche behind why we “no” ourselves so easily at times, I found the secret to changing this. You ready? Like, really ready to hear this? It’s like changing. Ok…
JUST STOP DOING IT!
Some will say, easier said than done. And I will agree. I am my own worst enemy at times and anxiety and I became really good friends a couple years ago. It’s a work in progress, but the point is, it’s in progress.
Now, I must clarify. I am not saying jump into the deep end of the pool when you can’t even doggy paddle, but I am saying, paddle over into the 5-6 feet area without fear of drowning. You will not drown, you will keep yourself right above the water and prove that you can go where you thought you couldn’t. It’s all about stretching your comfort zone. If there’s one thing we have learned from our current societal reality is that ANYONE can apply to be ANYTHING, hey and you may just win. So block the “no” every time it tries to creep up on you. And know, that no matter what you will always have to fight the good fight, to be the one who gets the role! I’ll leave you with this #message:
I realize I just pulled a baptist pastor “I’m wrapping up, but I got at least a few more bullet points for you” but I just has to speak on the recent H&M controversy. This is my two cents and my two cents alone, but every time I see a marketing cultural fail, I question first, who was not in the room when this was approved? Marketing representation is needed at the highest executive levels. So we need more of us going out for those roles, don’t disqualify yourself.
Until next time, stay dope Gen Y!