Home Music Industry News KEVIN’S SUMMARY: Racist Radio Corporation

KEVIN’S SUMMARY: Racist Radio Corporation



Greetings industry family”¦

Let me start this off by saying I can be and I am friends/friendly with anyone from any walk of life as long as there is mutual respect, Black, White, Latin, Thug, Yellow, Green, Gay, Physically Challenged, Old, Young, Three Eyes, Two Teeth, Six Titties, High Blood Pressure, Crippled and Musty, I don’t give a FOOK as long as we can laugh at life.  You will never be until you are comfortable in your skin and stop being a slave to what other people think about you. People who have their own deep secrets and insecurities JUST LIKE YOU.  EVERYBODY farts and it stinks and if they don’t fart, they would have had a stroke by now from holding in their gas (lol). To that end, it’s most unfortunate, and my point is moot, when those same insecure people are decision-makers at a got damn (lol). My younger brother Daryl tells me, “Sh… , is a joke to you? (as he still laughs at my antics).”  My answer is, either you laugh or you cry and if you cry you die. So fook it.

I have often gotten on the of my own people/urban for being lax on certain issues and ignoring sh… that affects our community. Nevertheless, on the list of my greatest pet peeves is racism. How in the fook can you judge me and my abilities based on the color of my skin? Racism exists and it exists in the industry which is most unfortunate since black music is played on so many formats.

A few months ago, I got a couple of calls from employees of a major radio corporation who complained about severe racism in the sales departments. At first I blew it off as if these people were just not meeting their quota or some sh… and they wanted to complain”¦.but over the weeks and months, those complaints grew as more complaints came in to include other departments but sales remains the top spot for what one employee stated “A story that needs to be told.” This employee was now at least the 15th employee that called me from approximately 7 stations. This month, I got calls from employees at three more stations now making it a total of 10 station in several markets that have complained about the SAME major racial problems for this corporation. The main complaint, well, I’ll hold that for the story. Let’s just say, it appears, the corporation likes to categorize black employees as employees with “limited ability.” What fooking year is this?

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Kevin Ross: RFFocus.org CEO with over 20 years experience in the Industry. Ross is a former radio Program Director and Radio Jock. You can contact him by clicking the "Contact Us" button in the menu bar.