KDAY 93.5 FM, Southern California’s original hip-hop and R&B radio station, and the first Radio Station of Meruelo Media, Southern California’s leading minority-owned media group, announced today that it reached its highest Quarterly cume and AQH share ratings in two years for the second quarter of 2014 according to the recently-released Nielsen Audio July Personal People Meter (PPM) data.
In Q2 2014 KDAY posted a significant audience increase with a total audience cume of over 1.17 million listeners and AQH at 14,800 with AQH share at 1.6
Adults and Men 18-34 and Adults and Men 18-49, posted increases in total week with Men 18-34 registering the highest shares for the station overall.
KDAY is a favorite of L.A. Millennials – Persons 18-34 comprise more than 50% of KDAY’s total cume audience
Persons 18-34 AQH shares increased significantly year to year
Total week 18-34 AQH share grew from 2.3 – 2.9 (+26%)
KDAY’s gains are in the coveted Adults 18-49 demographic
18-49 total week cume grew 15% year to year
18-49 AQH share increased 28% – from 1.8 to 2.3 year to year
Adults 25-54 AQH shares grew 20% year to year
Information sourced from Nielsen Audio Q2 2013 and Q2 2014.
KDAY will host its first annual Komedy Xplosion this July 25th 2014, at the Forum in Los Angeles.
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