Home Music Industry News JERMAINE DUPRI LAUNCHES IPHONE GAME

JERMAINE DUPRI LAUNCHES IPHONE GAME

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4lanes

Producer and entrepreneur Jermaine Dupri and So So Def have partnered with That Level, LLC on the release of “4 Lanes,” an iOS game inspired by Dupri’s 1998 hit song “Money Ain’t A Thang.”

The rules of the game are simple: collect as much money as possible while staying away from “haters.” Beat your high score or your friends’ scores.

An avid gamer for years, Dupri first entered the gaming industry in 2000 when he produced the intro to EA Sports’ Madden 2000, which featured a then-unsigned Ludacris.

“Since day one, I’ve been focused on doing things that would put me in my own lane,” says Dupri, who founded the online music community Global14.com in 2010. “‘4 Lanes puts me in front of my peers in the gaming world and marries two of my passions: music and technology.”

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Hassahn is no stranger to the power of words. Just as Lebron took his talents to South Beach, the Chicago native has taken his talents to Hollywood and beyond. His ability to manipulate the English language has led to a career using his gift. He currently writes songs for TV/Film; he has co-written a book alongside Dr. Kerby T Alvy Ph.D; Hassahn produced and wrote DEMOs documentary film, and of course he scribes for Radio Facts on the daily.

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