Home Music Industry News iHeartMedia Cincinnati Makes Changes, Flips Format

iHeartMedia Cincinnati Makes Changes, Flips Format

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THE BREAKFAST CLUB JOINS 102.3 THE BEAT, Bo Mathews PD Duties

Cincinnati, Ohio – March 1, 2016 – 102.3 The Beat announced today the addition of The Breakfast Club to the station’s weekday morning lineup, effective Monday, March 7. The top-rated morning show starring DJ Envy, Angela Yee and Charlamagne Tha God will join WEBN HD-3 in the Monday through Friday, from 5:30-10:00 a.m. ET. In addition, 102.3 The Beat will become a Mainstream Urban/Hip Hop station, playing artists like Drake, Beyonce, The Weekend, Jerimih, Big Sean, Fetty Wap, Future and more.

Each morning, fans of The Breakfast Club tune in to hear DJ Envy, Angela Yee and Charlamagne Tha God’s unrivaled interviews and conversations with celebrities and hip-hop artists, entertainment news, fresh music mixes, along with their signature blend of honesty and humor.  Launched in December 2010, The Breakfast Club was named the #1 radio program in the nation by “The Source” magazine.  It’s also widely regarded as one of the most informative and entertaining Urban morning shows today.  For more information, please visit www.PremiereNetworks.com.

“There’s no denying that the Breakfast Club Morning Show is taking over the world. I’ve known about them for years because of their massive viral appeal and online presence. I am excited to bring the most dangerous morning show in the world to the people of Cincinnati,” said Bo Matthews, Regional Senior Vice President of Programming, iHeartMedia Southwest Ohio Region.

102.3 The Beat is a leading media outlet in the Cincinnati market and its programming and content are available across multiple platforms, including its broadcast stations; online via its branded digital sites; mobile; and social, with nationwide listening through iHeartRadio – with its more than 700 million downloads, more than 75 million social media followers and 87 million digital uniques across the Network.

About iHeartMedia

With over a quarter of a billion monthly listeners in the U.S and over 80 million social followers, iHeartMedia has the largest reach of any radio or television outlet in America. It serves over 150 markets through 858 owned radio stations, and the company’s radio stations and content can be heard on AM/FM, HD digital radio, satellite radio, on the Internet at iHeartRadio.com and on the company’s radio station websites, on the iHeartRadio mobile app, in enhanced auto dashes, on tablets and smartphones, and on gaming consoles. iHeartRadio, iHeartMedia’s digital radio platform, is the No. 1 all-in-one digital audio service with over 800 million downloads; it reached its first 20 million registered users faster than any digital service in Internet history and reached 70 million users faster than any other radio or digital music service and even faster than Facebook.  The company’s operations include radio broadcasting, online, mobile, digital and social media, live concerts and events, syndication, music research services and independent media representation. iHeartMedia is a division of iHeartMedia, Inc. (OTCBB: IHRT). Visit iHeartMedia.com for more company information.

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