Home URBAN Essence Inks Deal w/ Malaco Music for Contest Winner, Greta Prince

Essence Inks Deal w/ Malaco Music for Contest Winner, Greta Prince

 width=After being crowned the winner of ESSENCE
R&B Star competition, singer Greta Prince returned to the stage a year later
where her life changing journey began and made her Superlounge debut at this
year’s ESSENCE Music Festival 2012 July 5-8 in . In addition,
ESSENCE announced today a promotional partnership with The Malaco Music
Group who has signed an exclusive recording deal with the R&B star winner
that encompasses her debut single as well as future works during the terms
of the agreement under the Malaco Records label. Her first single, “You
Should Know,” (Produced by ) is available Now for Free to
download, exclusively on Essence.com. (For a limited time) “You Should Know”
is also currently in the Top 30 on the Billboard Hot Adult R&B Airplay

Today’s announcement marks the conclusion of an extraordinary past year for
the Atlanta, native and former Charlotte, accounts receivable
specialist. After beating out hundreds of aspiring hopefuls in ESSENCE’s and
platinum recording artist Perri “Pebbles” Reid’s search for America’s next
R&B singing sensation, Greta impressed the panel of judges, music
industry professionals and ultimately the fans who voted for Greta as the
winner at the 2011 ESSENCE Music Festival and capped her victory by opening
for . Blige in front of 50,000 people at last year’s Festival.

Comprising recording studios, , music publishing companies,
direct marketing operations, and , the Malaco Music
Group takes from concept to consumer. Malaco has been making
and marketing definitive Soul, Blues and Gospel music since 1968.
Notwithstanding, Malaco’s move into mainstream Urban music, Malaco’s
expanded repertoire also includes Jazz, Christian, as well as Children’s
music. Malaco is home to many and songwriters with a
catalog of thousands of original recordings and musical copyrights.
Additional information is available at <http://www.malaco.com>

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