LOS ANGELES, CA ““ CRN Digital Talk Radio and the Astor Broadcast Group announced today a new partnership that will flip Astor’s AM properties in the Inland Empire (1510 KSPA AM) and San Diego (1450 AM KFSD) to a new Southern California Talk” format, set to debut next Monday. The lineup will bring back many Southern California favorites and introduce a few new faces to the land scape.
“I have worked with Art for a long time and he is a true radio pioneer,” said Michael Horn, President and CEO of CRN Digital Talk Radio.
“Individually the AM stations have been hard to sell. Our new partnership allows us to package Art’s two AM stations together along with the line-ups also being offered on one of our CRN channels. Together, our three outlets will provide a strong sales story for local and national advertisers alike.”
By taking stand alone stations and pairing them together, Horn and Astor have created their own hybrid cluster that will compete against the large station groups in the area.