Shannon Knoepke has been appointed Senior Vice President/Market Manager and Director of Sales, CBS RADIO Minneapolis, it was announced today by Scott Herman, Chief Operating Officer, CBS RADIO. In this role, she will manage all operations and sales for the market’s stations including KMNB-FM (Country), KZJK-FM (Adult Hits) and WCCO-AM (News/Talk). The appointment is effective Friday, Dec. 11.
“We couldn’t be more thrilled to welcome Shannon back to the CBS RADIO family,” said Herman. “With years of sales and leadership experience under her belt, she has a terrific reputation in the Twin Cities area. Her commitment to the region and wealth of knowledge in the events and digital marketplace makes her uniquely qualified for the role. We are excited she will be bringing this expertise to our award-winning cluster.”
Knoepke previously worked for CBS RADIO Minneapolis as an Account Executive with WCCO-AM from 2000-2001. She succeeds Mick Anselmo, who announced he was retiring earlier this year. Anselmo’s last day is Friday, Dec. 18.
Most recently, Knoepke was Market President with Townsquare Media for 14 stations in the Rochester/Faribault, Minn. area. Prior to that, she was Director of Sales, iHeartMedia in Cedar Rapids/Iowa City, Iowa from 2001-2009. Knoepke began her career in sales in 1997 with Cumulus as an Account Executive and then eventually moved into a Sales Manager role in Rochester, Minn.
Knoepke received her degree from Winona State University. She is currently an active Board Member of the Rochester Area Chamber of Commerce, Rochester Boys & Girls Club, Lourdes Foundation, Mayo Civic Center Commissioner, and Marketing Co-Chair for Journey to Growth initiative.