Rise – home to artists including Of Mice & Men, Memphis May Fire, Crown The Empire and The Devil Wears Prada – was founded by Craig Ericson in 1991. Using digital media it has become the center of a growing underground community with its YouTube video channel boasting more than 1.4m subscribers, more than major labels many times its size.
Current releases include White Noise by PVRIS, currently embarking on a 50-date tour, including a performance at next month’s Download Festival in the UK.
Under the deal with BMG, Rise will continue to operate from its headquarters in Portland, Oregon under the leadership of Craig Ericson. BMG will handle back office functions and will offer Rise artists access to its international network. Rise currently generates around 95% of its revenue in the US.
Motivational Podcast by RFFocus.org CEO Kevin Ross - More Episodes HERE