UEFA and Pepsi® are excited to announce that for the first time ever, the UEFA Champions League Final will feature a global live music headline performance as part of the opening ceremony pageantry. Taking place on May 28th at Stadio Giuseppe Meazza in Milan, Italy, the “UEFA Champions League Final Opening Ceremony presented by Pepsi” will feature Alicia Keys as the inaugural artist to usher in a new live entertainment era for the UEFA Champions League Final. Airing in more than 220 countries, the UEFA Champions League Final is the most watched annual sporting event in the world.
“I’m extremely excited to share my new music at the UEFA Champions League Final, an event that is celebrated in every corner of the world,” said Alicia Keys. “This is going to be a powerful moment in history and one that represents the spirit of all the similarities we share no matter where we live and who we are. I’m honored to be a special part of such a beloved experience.”
This year’s “UEFA Champions League Final Opening Ceremony presented by Pepsi” will merge the worlds of world-class music, entertainment and sports, as well as celebrate design and fashion as a nod to the host city, Milan.