Adrian Moreira has been promoted to Senior Vice President, Adult Music, RCA Music Group it was announced today. Moreira previously held the title of Vice President, Adult Music, RCA Music Group. Moreira will continue to direct the label’s radio promotion efforts to all adult radio formats including Adult Top 40, Mainstream AC and AAA. He continues to report to Richard Palmese, EVP Promotion, RCA Music Group and is based in the company’s New York headquarters.
Moreira has been with RCA for the past decade beginning his tenure as Senior Director, Modern Adult, culminating in his current role at the label. While at RCA he has worked with a diverse mix from the label’s roster including Christina Aguilera, Kings of Leon, Sarah McLachlan, Dave Matthews Band , Kelly Clarkson and Leona Lewis among others.
Before RCA, Moreira held positions at London/Sire working up to Senior Director, Promotion. Previously, he worked at Geffen Records assuming various sales and marketing roles. Moreira kicked off his music career in the early nineties within Sony Music Distribution.
Comments Richard Palmese: “Adrian has consistently led RMG to the top of the Adult charts and has been the recipient of many awards acknowledging this accomplishment. Adrian is a gifted music executive and has earned the respect of both the radio and record community. I am proud to have him leading our adult promotion campaigns.”
On his new position, Moreira comments: “I couldn’t be more excited about this opportunity to continue my growth at RMG. I’m lucky to work alongside the best team in the business and with some of today’s biggest artists. I’d like to thank Richard Palmese, who has been a long-time mentor and friend and from whom I learn every day. I’d also like to thank Barry Weiss and Tom Corson for this promotion and look forward to continued successes at Adult Radio under their leadership.”