Home Music Industry News 2010 NFL SEASON KICKS OFF ON SIRIUS XM SEPT. 9


 width=2010 KICKS ON XM . 9

SIRIUS subscribers and XM subscribers with the “Best of SIRIUS” get live play-by-play of every NFL

Comprehensive talk and analysis on SIRIUS NFL Radio, channel 124

John Madden hosts new show, “Madden Football,” Wednesdays on SIRIUS NFL Radio

Listeners can weekly with NFL head coaches

NEW YORK ““ September 8, 2010 ““ SIRIUS XM Radio (NASDAQ: SIRI), the Official Satellite Radio Partner of the NFL, will offer comprehensive coverage of the 2010 NFL season, providing SIRIUS subscribers and XM subscribers with the “Best of SIRIUS” live play-by-play of every game plus 24-hour coverage of the sport on SIRIUS NFL Radio, channel 124.

SIRIUS XM broadcasts every NFL game live nationwide ““ from the preseason through the Super Bowl.   For more information and a schedule of NFL games on SIRIUS XM, visit www.sirius.com/nfl or www.xmradio.com.

The 2010 NFL season kicks off this Thursday, Sept. 9 (8:30 ), when the defending Super Bowl champion New Orleans Saints host the Minnesota Vikings in a rematch of last year’s NFC Championship Game.   SIRIUS XM will offer listeners multiple broadcasts of the game, allowing fans to hear the Saints radio broadcast (SIRIUS channel 126, XM channel 103), the Vikings radio broadcast (SIRIUS channel 125, XM channel 102) and the national radio broadcast (SIRIUS channel 124, XM channel 124).   NFL play-by-play is available to all SIRIUS subscribers and to XM subscribers who purchase the “Best of SIRIUS” programming package.

SIRIUS NFL Radio (SIRIUS channel 124 and XM channel 124 with the “Best of SIRIUS”), the only radio channel dedicated entirely to pro football talk, offers in-depth coverage of the league 24 hours a day, 365 days a year.   SIRIUS NFL Radio features exclusive daily talk shows hosted by NFL experts, one-on-one interviews with players, coaches and executives from around the league, plus in-depth coverage of the NFL Draft, training camps, and more.

SIRIUS NFL Radio showcases an unparalleled roster of hosts that includes both current and former players, coaches and front office executives including: Carl Banks, Gil Brand t, Rand y Cross, Dean Dalton, Rich Gannon, Pat Kirwan, John Madden, Jim Miller, Tim Ryan, Marty Schottenheimer, Ross Tucker, Solomon Wilcots, and Jets offensive lineman Damien Woody.

Longtime NFL broadcaster and Super Bowl winning head coach John Madden will return for his seventh season as a commentator on SIRIUS NFL Radio, expand ing his role to host a new program, Madden Football, every Wednesday (2:00 ““ 3:00 pm ET) alongside Adam Schein and Rich Gannon.   Madden will discuss the latest news from around the NFL and look ahead to the coming weekend’s matchups.   Madden’s game previews will also replay every Sunday morning on The SIRIUS NFL Tailgate Show, SIRIUS NFL Radio’s pre-game program (Sundays from 9:00 am ““ 12:00 pm ET).

In addition, Madden will join Chris “˜Mad Dog’ Russo for a weekly NFL discussion every Friday at 5:00 pm ET on SIRIUS XM’s Mad Dog Radio channel (SIRIUS channel 123 and XM channel 144).

SIRIUS NFL Radio debuts a new morning show this season which will begin the live programming day at 6:00 am ET.   The Morning Kickoff, hosted by Ross Tucker, will air every weekday (6:00 ““ 7:00 am ET) and extend the number of live daily programming hours to 16.

SIRIUS NFL Radio listeners will also hear weekly interviews with head coaches from around the league including: Sean Payton (Saints), Brad Childress (Vikings), Jack Del Rio (Jaguars), Jim Schwartz (Lions), John Fox (Panthers), Josh McDaniels (Broncos), Ken Whisenhunt (Cardinals), Marvin Lewis (Bengals), Mike Tomlin (Steelers), Steve Spagnuolo (Rams), Tom Cable (Raiders), Mike McCarthy (Packers), John Harbaugh (Ravens), Jim Caldwell (Colts), Jeff Fisher (Titans) and Mike Smith (Falcons).

For info on upcoming guests, visit www.sirius.com/nfl or follow the channel’s Twitter feed (www.twitter.com/siriusnflradio).

NFL on SIRIUS XM ““ Opening Weekend: (All times ET)     SIRIUS Chns:         XM Chns:

Away       Home     Away       Home

Feed         Feed         Feed         Feed

Thu 9/9   8:30 PM         Minnesota @ New Orleans                           125             126             102*         103*

Sun 9/12   1:00 PM     Cleveland @ Tampa Bay                               122             158                                     106*

Sun 9/12   1:00 PM     Miami @ Buffalo                                                 91                 130                                     108*

Sun 9/12   1:00 PM     Cincinnati @ New England                     123             127                                     104*

Sun 9/12   1:00 PM     Carolina @ NY Giants                                       144             121                                     107*

Sun 9/12   1:00 PM     Detroit @ Chicago                                             155             125                                     102*

Sun 9/12   1:00 PM     Atlanta @ Pittsburgh                                           153             126                                     103*

Sun 9/12   1:00 PM     Oakland @ Tennessee                                     90                                         110*

Sun 9/12   1:00 PM     Denver @ Jacksonville                                 113             108             109*

Sun 9/12   1:00 PM     Indianapolis @ Houston                             129             147             105*

Sun 9/12   4:15 PM     Arizona @ St. Louis                                         122             126                                     103*

Sun 9/12   4:15 PM     Green Bay @ Philadelphia                       123             127                                     104*

Sun 9/12   4:15 PM     San Francisco @ Seattle                               91                 125                                     102*

Sun 9/12   8:20 PM     Dallas @ Washington                                   125             126             102*           103*

Mon 9/13   7:00 PM     Baltimore @ NY Jets                                     125             126             102*           103*

Mon 9/13   10:15 PM San Diego @ Kansas City                     127             91                 104*           105*

* denotes “Best of SIRIUS” channel on XM.

SIRIUS NFL Radio channel 124 Daily Schedule: (All times ET)


o   6 -7 am: The Morning Kickoff with Ross Tucker

o   7 ““ 11 am: The Opening Drive with Bob Papa, Marty Schottenheimer, Peter King, Ross Tucker and Carl Banks

o   11 am ““ 3 pm: The SIRIUS Blitz with Adam Schein, Rich Gannon and Jim Miller

o   3 ““ 7 pm: Movin’ The Chains with Tim Ryan and Pat Kirwan

o   7 ““ 8 pm: NFL Network’s Total Access

o   8 ““ 11 pm: Late Hits with Bryan McGovern, Gil Brand t, Damien Woody and Jim Miller


o   2 ““ 3 pm: Madden Football with John Madden, Adam Schein and Rich Gannon


o   11 pm: SIRIUS XM Fantasy Football Replay with John Hansen and Adam Caplan


o   8 ““ 11 am: The Weekend Kickoff with Howard David and Dean Dalton

o   11 am ““ 2 pm:   Press Coverage with Vic Carucci and Dan Leberfeld

o   2 ““ 4 pm: Chalk Talk with Andrew Bogusch

o   4 ““ 7 pm:   The End Zone with Bryan McGovern and Pat Kirwan

o   7 ““ 11 pm: Late Hits with Zig Fracassi and Jim Miller


o   9 am ““ Noon: SIRIUS NFL Tailgate Show with Adam Schein, John Madden, Gil Brand t

o   Noon ““ 8 pm: The Sunday Drive with Steve Torre and Bill Lekas. Live cut-ins to NFL games, up-to-the-minute news and highlights from around the league and post-game interviews from the day’s star performers.

o   8 pm ““ Midnight: NFL Rewind with Jack Arute and Jim Miller

SIRIUS XM will once again feature the “SIRIUS|XM Pigskin Pick “˜Em Game” on SIRIUS.com.   Each week throughout the NFL regular season, visitors can log on to the website to enter their game picks and compare their scores to the experts on SIRIUS NFL Radio and other hosts from across the SIRIUS XM platform. Prizes will be awarded weekly.   For details and Official Rules, visit www.sirius.com/pigskin.    No purchase is necessary.   The game is open only to legal residents of the contiguous United States and D.C., age 18 and over.

CEO of RF Focus, Radio and Music Industry Veteran. Radio DJ, Programmer, Musician and Voice Talent. Graduated from Performing Arts in Buffalo, N.Y. and worked at the legendary KKBT (92.3 The Beat) during its nationwide heyday in the early 90s. Also worked for Stevie Wonder at KJLH.